The results are officially in, and RISE customers have made their picks clear.

Every year, what rises to the top tells us something. Not just about potency, but about preference. About where cannabis culture is headed and what still holds its ground. In 2025, the most popular cannabis products aren’t random hits. They’re repeat purchases. Word-of-mouth favorites. The SKUs that consistently move across markets because they deliver on flavor, consistency, and overall experience.

From heavy-hitting flower to precision-dosed edibles and terpene-rich concentrates, this year’s standouts reflect a consumer base that knows what it likes — and expects quality every time.

Let’s break down what’s leading each category in 2025.

So, to answer the question: “What Are The Most Popular Kinds Of Cannabis Products?” Cannabis flower remains the most popular product in 2025.

According to RISE sales data, flower accounted for 39.6% of all cannabis purchases, making it the largest product category by a wide margin.

The reason lies behind the full-spectrum experience that many consumers still prefer. Although there has been a rise in the popularity of vapes, edibles, and concentrates, marijuana buds are still the most sought-after products among RISE customers.

Flower remains the foundation. Always has. Always will.

Even with innovation across formats, flower continues to dominate because nothing replaces the full-spectrum experience of the whole plant. The aroma when you crack the jar. The nuance between batches. The subtle terpene shifts from harvest to harvest.

Below are the top-performing strains that RISE customers consistently choose this year.

RYTHM Flower – Animal Face

Available in CT, IL, MA, MD, NJ, NY, OH, PA, VA

Animal Face continues to set the bar. Known for its dense structure and loud terpene profile, this cultivar has built a loyal following across multiple markets. It consistently tests strong, but more importantly, it delivers a bold, unmistakable experience that experienced consumers seek out. It’s the kind of flower people come back for not because it’s trendy, but because it’s dependable.

Grass Roots Flower – Kush Mintz / Animal Mintz

Available in CT, NJ, NY, MD, OH, PA

Mint-forward profiles have held their ground in 2025. Kush Mintz and Animal Mintz remain popular for their smooth smoke and layered flavor — earthy, sweet, and cool on the finish. These are cultivars that satisfy both legacy consumers and newer shoppers exploring terpene-driven selection.

RYTHM Flower – Brownie Scout

Available in IL, MD, NJ, OH, PA

Brownie Scout is a name that continues to carry weight. Dark, rich, and consistently high-testing, it’s long been associated with potency seekers. But beyond numbers, what keeps it on top is consistency. In a crowded market, reliable quality wins.

Pre-rolls were one of the fastest-growing cannabis categories in 2025, accounting for 13.2% of total sales at RISE Dispensaries, because they deliver both convenience and consistency in a ready-to-enjoy format. What began as a simple grab-and-go option has become a formulation-driven product segment

Infused pre-rolls, strain-specific rolls, and terpene-focused blends now define the category. For example, many shoppers specifically search for infused joints when they want enhanced potency without additional preparation. In contrast to standard flower purchases, pre-rolls remove grinding, rolling, and guesswork while maintaining strain identity.

Today’s consumers expect ease, but they also expect performance.

Baby Jeeter Infused Pre-Rolls – Pink Lemon

Available in CA, MA

Infused pre-rolls continue to gain ground, and Baby Jeeter’s Pink Lemon remains a standout. Known for its vibrant flavor and boosted formulation, it’s designed for those who want more intensity in a compact format. The appeal is simple: strong, flavorful, and ready when you are.

Dogwalker Mini Infused Pre-Rolls – Animal Face

Available in IL, MD, MN, NJ, NY, OH, RI

Dogwalkers nailed the “just enough” format. The mini size delivers convenience without sacrificing experience. The infused Animal Face option adds a potency-forward edge, making it one of the most consistently chosen pre-rolls in 2025.

RYTHM Remix Infused Pre-Rolls – Strawberry Shortcake

Available in IL, MD, NJ, NY, OH, VA

Remix blends bring flavor and formulation together. Strawberry Shortcake stands out for its bright profile and balanced infusion. It’s a product that feels thoughtful — not rushed — and that attention shows up in its popularity.

Vapes remain a category built on discretion and efficiency. In 2025, hardware has improved, oil quality has tightened up, and strain-specific live resin options continue to outperform generic blends.

Vapes ranked as the second most popular cannabis product category in 2025, accounting for 27% of total sales at RISE Dispensaries.

For shoppers who value convenience without sacrificing strain identity, vapes remain a strong and established category.

RYTHM Live Resin Disposable – Maui Wowie

Available in select flavors – IL, MA, MD, NY, NJ, OH

Live resin continues to lead for consumers who want fuller terpene expression in vapor form. Maui Wowie delivers a bright, tropical-forward profile that stands out from heavier options on the menu. Disposable formats keep it simple without compromising quality.

Fernway Distillate Cartridge – Alpine Strawberry

Available in select flavors – IL, MA, NJ

Fernway has built a reputation on clean flavor execution. Alpine Strawberry remains one of the brand’s most requested profiles — crisp, slightly sweet, and easy to revisit. Distillate still holds strong in 2025 because predictability matters.

&Shine Distillate Disposable – Wedding Cake

Available in select flavors – CT, MA, NV, MD, NJ, OH, PA

Wedding Cake continues to be a reliable choice across formats. In disposable form, it offers portability and straightforward performance — a consistent experience without complexity

Edibles ranked as the third most popular cannabis product category in 2025, accounting for 14.4% of total sales at RISE Dispensaries. While flower and vapes led overall demand, edibles were the most popular smoke-free cannabis option among RISE customers.

Gummies and other infused products allow shoppers to consume without inhalation while maintaining clear cannabinoid labeling.

What drives this category is consistency. Clearly defined milligram amounts, labeled ratios, and standardized serving sizes give consumers control over their intake. For example, many shoppers choose cannabis edibles specifically because dosing can be measured piece by piece.

For those prioritizing discretion and non-inhaled formats, edibles continue to lead the smoke-free segment.

Incredibles Snoozzzeberry Gummies

Available in CT, IL, MA, MD, NV, OH, RI

Flavor matters — and so does formulation. Snoozzzeberry gummies have earned repeat buyers for their berry-forward profile and clearly defined positioning within the lineup.

Edibles that align with evening routines continue to trend upward in 2025.

Wyld Gummies – Raspberry

Available in CA, NV, IL

Wyld remains a category staple. The Raspberry option stands out for its clean flavor and consistent dosing. It’s approachable without sacrificing quality, which keeps it near the top year after year.

Camino Gummies – 5:1 Sleep

Available in CA, IL, NV, NY

Ratio products are gaining traction. The 5:1 format appeals to consumers who want more controlled cannabinoid balance in their edible experience. Camino’s formulation-forward approach has helped it stay relevant in a crowded space.

Cannabis concentrates represented 5.1% of total sales at RISE Dispensaries in 2025, placing them behind flower, vapes, edibles, and pre-rolls in overall demand.

Cannabis concentrates were the top pick in 2025 for consumers seeking higher-potency options and stronger cannabinoid concentration per use. Compared to traditional cannabis flower, concentrates deliver more intensity in smaller amounts.

Live resin remains one of the most popular concentrate types because it preserves more of the plant’s original terpene profile. In addition, formats like sugar, badder, and crumble continue to perform due to texture preference and ease of handling. For example, live resin is often chosen for flavor-forward sessions, while crumble appeals to shoppers who prefer a drier, workable consistency.

RYTHM Live Resin – Garlic Tots

Available in select flavors – IL, MD, NJ, OH, PA

Garlic-forward cultivars remain popular among terpene-focused shoppers. Garlic Tots brings depth and richness, and in live resin form, those characteristics stay intact. It’s bold, aromatic, and consistent.

&Shine Crumble – Afghani Kush

Available in select flavors – CT, MD, NJ, PA, OH

Crumble continues to hold its place for consumers who prefer workable texture and classic cultivar profiles. Afghani Kush brings familiarity — a reminder that legacy genetics still command attention.

Cresco Live Resin – Green Lime OG

Available in select flavors – IL, MA, NJ, PA, OH

Green Lime OG stands out for its sharp, citrus-forward aroma layered over classic OG structure. In live resin form, that profile comes through clearly, making it one of the most requested concentrates this year.

Tinctures and topicals represented less than 1% of total sales at RISE Dispensaries in 2025, making them the smallest product segment in the overall category breakdown. These formats appealed to consumers who prioritized precision and measured cannabinoid intake.

Tinctures were commonly used sublingually, allowing shoppers to control serving size drop by drop. In contrast, topicals were applied directly to the skin, offering a non-intoxicating option depending on formulation. For example, clearly labeled cannabinoid ratios made it easier for consumers to select products aligned with their preferences.

As purchasing behavior in 2025 became more individualized, tinctures and topicals moved beyond niche status and established themselves as steady-performing categories.

Doctor Solomon’s Restore 1:1 Topical/Tincture

Available in FL, IL, MD, NV, NJ, NY, OH, PA, VA

Doctor Solomon’s has built its reputation on ratio formulations and consistency. The 1:1 Restore option offers versatility — available both as a tincture and topical — allowing consumers to choose the format that fits their preference. In 2025, balanced cannabinoid options continue to resonate with shoppers who value precision.

Flower remains the most popular cannabis category in 2025, leading in repeat purchases and cross-state demand. Marijuana buds continue to outperform newer formats because consumers value full-spectrum experience, strain variety, and terpene expression.

Infused pre-rolls follow closely, driven by convenience and enhanced potency. In addition, vapes maintain strong performance due to portability and fast onset, while edibles grow steadily among shoppers seeking precise dosing. Concentrates and ratio-based tinctures round out the market, appealing to potency-focused and formulation-focused consumers. To explore these top picks, visit your nearest RISE dispensary to speak with a knowledgeable team member, or browse your local RISE online menu to see what’s available near you.

Here are the most popular of cannabis products by category in 2025, according to the sales data from RISE Dispensaries:

• Flower (39.6% of sales): The leading category, driven by strong demand for traditional smokable cannabis.

• Vapes (27% of sales): The second-largest segment, valued for portability and discreet inhalation.

• Edibles (14.4% of sales): The most common smoke-free cannabis option among RISE shoppers.

• Pre-Rolls (13.2% of sales): Ready-to-use joints that remain popular for convenience.

• Concentrates / Extracts (5.1% of sales): High-potency formats including live resin and other extracts.

• Tinctures & Topicals (<1% of sales): The smallest category within the 2025 sales breakdown, but still quite popular for localized, non-intoxicating relief.